Aliiaroza: Aliia Roza Interview

Another week, another exciting influencer you guys need to know. As part of our #InfluencerSeries, we got to chat to Aliia Roza @aliiaroza, an all round creative and fashionista based in London. She’s a busy girl but took the time to answer a few of our questions. Thanks Aliia!


Aliia Roza Interview - Blue Jacket

What inspires you?

Charity, Positivity and Dreams.

Living or dead – who is the one person you would like to have dinner     with?

Living person, for example a leader of a country – USA or North Korea.


Which item would you not leave the house without?

My iphone!

Aliia Roza Interview - Pink Outfit

Who is your style inspiration and why?

The Queen Elizabeth as her style is always elegant and classic. I like timeless pieces, unique and exclusive style , and as Tom Ford said : “Dressing well is a form of good manners.”


What style advice would you give to your younger self?

Be unique, confident, mix styles, colours, trends – don’t be scared.


Which one fashion rule should every woman follow?

Whatever you wear it should be elegant, accurate and fit your body.

Aliia Roza Interview - City

Can you walk us through a typical day for you?

A lot of meetings with designers, stylists, buyers and Instagram of course!


Is there a fashion trend or item that you are currently obsessed with?

Leather biker jackets are always trendy and my obsession for now.


 How do you decide which images to post on your Instagram?

There are a lot of rules, firstly the quality of the photo, colour and interest.

Aliia Roza Interview - Denim Look

What is your favourite item from THEN AND NOW Shop?

I love the funny quotes on your bags.

I love the leather jackets with letters and colours.

I love your collection of shoes and boots.

And I love that in your shop you have exclusive unique pieces which exactly match my style – “Don’t hide yourself in big brand logos, like Chanel, Dior or Gucci. Be unique, exclusive, be the one, be yourself, be confident, and love yourself”. – This is my motto for the style I wear. “Don’t be one of those many….., BE THE ONE BE UNIQUE!”.  Thank You

Aliia Roza Interview - Black Ensemble